Public Relations and Educational Values Get High Ratings

• The educational value of the units is high. There is strong public interest. Kids and schools want to tour the units. People in general don't think vermicomposting will work. When they tour the units they see that it can. Vermicomposting reinforces and contributes to IKEA's strong environmental program. Environmentally conscious customers will think more highly of IKEA for pioneering in this unique and powerful technology.